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Work Image Makeovers: Redesign You Brand

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Orlando, Fla. (Ivanhoe Newswire) — According to a recent survey, 71 percent of professionals in North America have imposter syndrome, where they believe they are a fraud in their workplace. And 50 percent of those people have turned down or missed opportunities because of it. And beyond imposter syndrome, 75 percent of workers feel stuck professionally. Image makeovers

It’s not just your look that can use a refresh, your career might need one too.

“It is an evolving process that the image that we want to have at work, and we can also refer to that as our brand,” said Paul Patti, Greybeard Coaching.

You can determine your brand by looking at your resume and picking out five to 10 strengths. If they don’t match who you want to be, it’s time to redesign your brand.

Who do you get advice from? Start with building a network of supervisors, co-workers, and friends. But don’t stop there…

“It’s important to expand that out,” said Patti

Career coach Paul Patti recommends talking to people at your organization that you don’t normally interact with. These people can give you a new perspective. Next, set goals but choose wisely.

“If an organization has 10 goals, they have no goals. It’s too many goals,” explained Patti.

Start with three goals, then you can easily create a path instead of spreading your attention thin. Also, audit your digital footprint. Update your LinkedIn, scrub outdates bios and post content aligned with your work identity. And be sure to track your wins.

“We want to be able to stay in some sort of paradigm that is structuring the experience for us,” said Patti.

And if you’re still not feeling it, fake it. Pretend to be the confident version of you, until you are.

If one of your goals is to set boundaries, watch how you’re saying “no” to your coworkers. Keep your tone matter of fact, explain why you’re unable to help, and follow through by giving alternative suggestions to fix the problem. Saying “no” should only take up 20 percent of your response, and your co-worker will remember the 80 percent that you did help with. And think twice before saying no to your boss.

Contributors to this news report include: Marcy Wilder, Producer; Bob Walko, Editor.

To receive a free weekly email on Smart Living from Ivanhoe, sign up at:  http://www.ivanhoe.com/ftk 

Sources:

https://www.kickresume.com/en/press/imposter-syndrome-survey-kickresume/

https://www.britannica.com/topic/imposter-syndrome

https://learningnews.com/news/learning-news/2021/75-stuck-personally-and-professionally

https://www.bustle.com/life/need-change-behavior-work

https://www.indeed.com/career-advice/career-development/how-to-repair-reputation-at-work

https://www.cnbc.com/2024/07/15/use-this-formula-to-advocate-for-yourself-and-say-no-to-more-work.html